Your homepage is often the first impression people have of your business online. In many cases, it’s the most visited page on your entire site and it plays a key role in turning visitors into leads, customers, or clients. But what exactly should your homepage include? In this guide, we’ll break down the 10 essential … Read more
If you’ve spent time and money getting people to your website whether through SEO, Google Ads or social media, there’s nothing more frustrating than seeing visitors land on your page and then leave without doing anything. This is known as bounce rate, and if it’s high, it’s a major red flag for both your business … Read more
A Beginner’s Guide for New Zealand Businesses If you’re a small business owner or entrepreneur in Auckland, chances are you’ve heard about SEO and Google Ads, two of the most talked-about digital marketing strategies today. Whether you’re launching a new website, trying to increase your leads, or just want to show up on Google, both … Read more
In the fast-paced world of digital marketing, Search Engine Optimization (SEO) continues to evolve. As search engines become smarter, they look beyond just keywords and backlinks. They now seek deeper understanding of context, relationships, and structure. Enter Schema Markup, a powerful yet often overlooked SEO tool that can dramatically improve your visibility in search engine … Read more
Your website is often the first impression people have of your business. But if it’s been a few years since your last update, there’s a good chance it’s no longer performing the way it should. In the fast-paced digital world, your website can quickly become outdated and that can cost you customers, leads, and sales. … Read more
If you’re trying to rank higher on Google and turn more visitors into customers, user experience (UX) must be part of your strategy. While search engine optimization (SEO) focuses on getting people to your site, great UX ensures they stay, engage, and convert. A professional website design company Auckland can design websites that load fast, … Read more
In today’s digital-first world, your website is more than just an online presence, it’s a crucial part of your marketing and sales strategy. If your site is outdated, slow, or not mobile-friendly, you could be losing valuable customers. That’s why investing in a website redesign in 2025 can be a game-changing move to help grow … Read more
In today’s digital world, having a website is essential for any business or personal brand. But just having a website isn’t enough you need to make sure it’s secure. Hackers don’t just target big corporations; small businesses and personal sites are often even more vulnerable because they tend to lack proper security measures. If you’re … Read more
In 2025, websites need to do more than just look good. They must engage users, build trust, and drive conversions. In this blog, we’ll cover the essential elements every website should have, plus bonus features to help you stand out online. Why Website Content Matters for SEO and User Experience Before diving in, it’s … Read more
If you’re planning to build a new website whether for your business, portfolio, or online store you’ve likely wondered: “How long does it take to design a website?” The truth is, the timeline can vary greatly depending on your goals, features, and how prepared you are. This blog breaks down everything you need to know, … Read more
© Swaich Web Design